What’s the worst thing that can happen?
By Kurt Schmidt In Blog On September 10, 2014
Nothing. That’s the worst thing that can happen if you read this article and act on it. What’s the best thing that can happen? Everything! I’ve built entire businesses based on cold-emailing or cold-calling. The trick is to do your homework beforehand and bring the value. Don’t make your upper level recipients go looking for the reasons why you’ve contacted them. Be generous, be direct, be concise, be specific and be timely. Secret: Timeliness is a result of repetition.
Worthwhile reading from Harvard Business Review: “Tips for Cold-Emailing Intimidatingly Powerful People” by Peter Sims
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Kurt Schmidt is the author of “Modern Job Search” and the President and Owner of Capto Systems, an executive search firm focused on supply chain and strategic sourcing jobs in manufacturing and energy. He’s also an aspiring photographer and traveler. If you’re really looking for a job, you need this book!
